Healthcare
77% of Patients turned to online reviews when initially selecting a physician.
Rapid Evolution
When choosing a physician, patients increasingly want to turn to online review sites. An article in the Journal of the American Medical Association showed that 59% of the public felt that online rating sites were either somewhat important or very important in choosing a physician.
Recent data indicate that this trend continues to grow, showing that 77% of patients turned to online reviews when initially selecting a physician.
LocalClarity empowers professionals and facilities by aggregating reviews from Google, Yelp, Facebook, RateMDs, Vitals, Healthgrades, and other sources into a single, manageable ReviewsInbox and dashboard.
Note
Vivian Lee, a radiologist and former chief executive of UUHC, has written extensively about how online reviews lead to better communication between physicians and patients.
INDUSTRY RESEARCH
Harvard Business Review
“Why Doctors Shouldn’t Be Afraid of Online Reviews”, Vivian S. Lee
Better Reviews Connected to Better Outcomes
In a paper published in Academic Medicine, the data shows a clear link between the satisfaction of patients with their healthcare and improved health outcomes. And they similarly reported that with more satisfied patients, came a lower rate of malpractice litigation.
Hospitals, healthcare centers, doctors, dentists, and other professionals need to actively monitor all customer review sources to maintain the value of their reputations and to assure an active flow of communication with patients.